Product Marketing, Brand Positioning, Go-To-Market (GTM) Strategy and Account-Based Marketing (ABM)
Crafted website messaging and positioning in line with: strategic market shift, value propositions, product roadmap, competitor analysis, battle cards, branding direction, target users, use cases, pricing, key problems, unique attributes, technical functionalities, emotional benefits, mockups and wireframes.
Cross-functional team collaboration and iteration with close feedback loops: product, marketing, sales, customer success, UI/UX design and experience design.
See it live on FHD (1920 x 1080): LB Site Diary
Eigile
Moving the needle with mavericks.™